Telling Your Story
Your website has to do more than give visitors information about your company. It has to tell your story in a way that will captivate visitors and encourage them to stick around.
You have 8 seconds to grab their attention before they leave. That’s all.
How do you do it, then? How do you make people want to buy from you?
Well, let me tell you, pulling it off takes work - and experience. While I always respect people who like to DIY in a bid to keep costs low, converting traffic into sign ups requires a professional hand.
Content & Media
Every high functioning website needs a little something extra to add into the mix.
Different types of content or media that can help give you a competitive advantage include:
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Blogs
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Videos
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Promos
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eBooks
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Infographics
These will help you interact with your visitors in a more intimate way and will show them that you are willing so go above and beyond to impress them.
Getting Found
Getting your website to rank highly on search engines can feel like an impossibility - there's so much competition and Google is always changing things.
But there's no great secret. What you need to do is create unique content that provides answers to the questions your customers search for. The most useful answer wins.
Of course, a lot more goes on behind the scenes but rest assured, whatever content I produce for you, it will be SEO friendly.
